Stanley Paul - 1956 1st Ed NO d/wrapper 278 pages numerous illustrations, good and tightly bound, 7.3 x 6.2 x 1.2 inches 190x165 mm Ripley's Believe It or Not! is a franchise, founded by Robert Ripley, which deals in bizarre events and items so strange and unusual that readers might question the claims. The Believe It or Not panel proved popular and was later adapted into a wide variety of formats, including radio, television, comic books, a chain of museums, and a book series.